Salary Comparison

UX Researcher Salary:
San Francisco, CA vs London

Side-by-side gross salary, after-tax take-home pay, and purchasing power comparison. Updated June 2026.

San Francisco, CA
$188,723
/ year
+64%
difference
London
$114,831
/ year
Bottom line: San Francisco wins on all three metrics โ€” higher salary, more take-home pay, and greater purchasing power. How is this calculated? โ†’
Metric
San Francisco
London
Median Gross Salary
Annual, before tax
$188,723โœ“ higher
$114,831
Entry Level
0โ€“2 years experience
$122,046โœ“ higher
$74,261
Senior Level
8+ years experience
$291,827โœ“ higher
$177,566
Est. Take-Home Pay
After income tax + FICA
$126,153โœ“ higher
$78,085
Purchasing Power
Equivalent in median-CoL city
$112,335โœ“ higher
$76,554
Cost of Living Index
Relative to US median (1.00)
1.68ร—
1.50ร—โœ“ lower
Percentile 10 (Low)
Bottom 10% of earners
$122,046โœ“ higher
$58,666
Percentile 90 (High)
Top 10% of earners
$291,827โœ“ higher
$140,277

What if you move from San Francisco to London?

Gross salary change
$73,892
64% decrease
Take-home change
$48,068
per year after tax
Purchasing power change
$35,781
equivalent real income

Take-home pay is estimated using 2024 US federal tax brackets (single filer) + 7.65% FICA, or a blended international effective rate. Purchasing power converts gross salary to an equivalent in a US median cost-of-living city (index 1.00ร—). Full methodology โ†’

Salary Range Comparison

San Francisco, CA$188,723
P10: $122,046Median: $188,723P90: $291,827
London$114,831
P10: $58,666Median: $114,831P90: $140,277

Frequently Asked Questions

โ–ถDoes a UX Researcher earn more in San Francisco or London?

The median UX Researcher salary in San Francisco, CA is $188,723/yr compared to ยฃ90,716/yr in London. San Francisco pays 64% more in gross terms.

โ–ถIs a UX Researcher salary worth more in San Francisco or London after cost of living?

After adjusting for local cost of living, your San Francisco salary has the purchasing power of $112,335/yr in a median-cost city, vs $76,554/yr for London. San Francisco offers stronger real purchasing power.

โ–ถWhat is the take-home pay for a UX Researcher in San Francisco vs London?

After estimated taxes, a UX Researcher in San Francisco, CA takes home approximately $126,153/yr, vs $78,085/yr in London. These are estimates based on standard federal tax rates and do not account for state/local taxes or deductions.